Brand strategy · Growth · Commercial operations
Grupo JDR
An agency connecting brand positioning, growth and commercial operations across client accounts.
Problem
Translate each client’s business reality into a coherent direction for brand, demand generation and sales follow-through.
Role
Founder and brand, growth and GTM strategist, leading client diagnosis, field research and strategic direction across accounts.
System
Customer research informed positioning, content, channels, demand generation, sales funnels and commercial routines.
Evidence
Customer research connected positioning, content and channels to sales funnels and commercial routines.
Learning